Overview
Visual Design & Motion Content
Designed social media graphics, promotional visuals, and AI-assisted motion posters for exhibitions and Gala events across Instagram and YouTube.
Video Editing
Produced and edited short-form video content for QIAA's digital platforms, supporting event promotion and audience engagement.
Event Branding & Collateral
Developed print and digital marketing materials for QIAA and Pratt collaborative exhibitions, ensuring consistent visual identity across all touchpoints.
Exhibition Planning & Team Coordination
Coordinated visual production across creative and technical teams, managing workflows for large-scale events and guiding students through the design process.
Gala Trailers
Two promotional trailers produced for QIAA's 2025 Annual Gala — compiled highlights from the year's events, communicating QIAA's mission and building anticipation for the evening.
Event Recaps
Short-form recaps for a K-pop dance event and a Heels dance night, covering shooting, editing, and music selection.
POV Content
Two POV-style videos produced for TikTok, both performed well in reach and engagement.
Motion Poster
Panelist Interview
Edited and compiled interview footage from multiple panelists — highlighting key quotes, adding bilingual subtitles (English & Chinese), designing thumbnails, and selecting music to optimize pacing and reach on short-form video platforms.